The Horseshoe Cleveland will be Ohio’s first casino, one of four full-service casinos approved by voters in 2009. 'Being the first to open is symbolic, but it’s about building relationships for a long period of time and creating a regional destination for gaming customers.'
'We’re going to be here for the long term,' Forbes said. 'I think it’s more about getting the Horseshoe brand pushed out in the state of Ohio and getting it identifiable,' Nathan Forbes, a principal in Rock Gaming, which owns 80 percent of joint venture, said Wednesday.Ĭaesars and Rock Gaming officials believe the casino will attract 5 million visitors annually to downtown Cleveland. With some 80,000 members of Caesars’ Total Rewards customer loyalty program living within a 70-mile radius of the downtown Cleveland property, establishing a rapport with customers is key. CLEVELAND – Casino gambling comes to Ohio on Monday when a $350 million Horsehoe-branded casino opens in what was once a landmark downtown department store.Ĭaesars Entertainment Corp., which owns 20 percent of the joint venture and will operate the Horseshoe Casino Cleveland casino under a management contract, sees the opening as a business opportunity.
